10 Major Mistakes Most Bloggers Make and How to Avoid Them
The trend of blogging is increasing day by day. Many people are coming towards blogging to make it as a just source of income, which not a bad thing. Some some of them start blogging to let the world know about their business company. But what so ever the purpose might be, doing things the right way and avoiding some of the major blogging mistakes will take you towards your set goals successfuly.
Many newbies start blogging by inspiring from the top listed bloggers in the world, study their income report, read success stories about them and so on. But They never look, on how much time they have spent to get a name in the blogging world.
For those bloggers who are new or anyone struggling with their old blog but not getting any traffic to their blog have to avoid and fix these mistakes to get more readers and make their blog successful.
1. Neglecting Your Niche and Covering Too Many Categories:
One of the first mistake that most of the bloggers make while starting blogging is that they ignore the Area of their interest whom they are good enough, and the niche on which they have the skills to write.
Lots of bloggers just start searching the top blogging sites and copy the niche they are ranking for and begin to write articles. Doing so make them write few of the blog articles in the beginning but after that, they don’t know what to write.
Also, most of the bloggers start their blogging career with a broad niche and cover too many topics. The problem with this is that the scope of the blog can become lost, disengage the audience and quickly lose trust with the site readers.
The best way to start blogging is to choose a perfect niche whom you are good enough like blogging, make money online, health, androids, and so on. Cover few of the categories and topics to write on. This way the visitors can easily understand what the blog is all about and can search the related topic quickly.
2. Not understanding your audience:
Another major mistake that most of the bloggers make is that they don’t identify for whom they are writing, who is their audience and what are they writing for.
The key to success is to understand the problems of the audience and provide theme the solution what they are looking for. If you post such articles that have no meaning and no solutions for the readers than your blog will lose the focus.
For writing a successful blog article, you have to write for the right audience, highlight what you are going to share and what is the purpose of the blog post and what they can get by going through the article. You have to provide right information that has some practical use for the readers who are reading your blog posts.
3. Messed Up Website Structure and Unprofessional Site Design:
Most of the bloggers make the mistake of choosing an unprofessional theme for their site. They make the site looks too busy and difficult to search around.
The site design is the first impression on a visitor. If the look and feel of the blog is not catchy, then the visitor will leave the site very soon and this increase you bounce rate. Thus the high bounce rate you have the worse it will be for the SEO of your blog.
Choose a simple and good looking theme. Select a good and easy to read font for the blog. Make the website structure readily available for the readers as well as the blog visitors.
Doing so will significantly improve your performance in the search engine result and increase your traffic as well.
4. Ignoring The Right Keywords and SEO Best Practices:
Many bloggers don’t take the game of keyword and SEO optimization as serious as it is. Blogging is all about SEO.
If you don’t use the right keywords related to your articles or you don’t follow the search engine optimization methods and procedures Then it will be difficult for the people on the internet to find your content in the search engines.
The best way to rank your web pages to rank high in the search engines result is by choosing the right keywords through keyword research. You have to write SEO content and follow the SEO recommended ways to rank high in search engines.
5. Focusing on quantity instead of quality:
Lots of bloggers especially newbies concentrate on quantity of articles to write. They want more articles on their blog and hence ignore the quality.
People on the internet, searching all around the world look for new ideas, some useful knowledge, and great innovation. If your blog lacks such quality content that can impress and attract the readers to some for the next time than you left far behind in the competition of blogging.
Always try something new and practically applicable and easy to understand. Avoid writing long articles that are hard enough for the readers to digest.
Before writing on a topic, try to search what others are writing and then produce your unique quality content. Try to focus on Quality rather on Quantity.
6. Inconsistency in Publishing Blog Articles:
If you are not consistent in writing quality articles neither publishing them on a frequent basis, then you will lose most of your traffic.
Your site visitors always look for some new stuff to read. If you are not writing on a regular basis, then the site readers will get tired of looking the old content.
Make a schedule of publishing article on a frequent basis. This doesn’t mean that you publish too many blog articles in a week with garbage content. Publishing articles too often can also bother the subscribers with too many push notifications or with their email inbox full of articles notifications.
Blog articles are just like the products on an eCommerce site. If such sites don’t have products to sell, then no one will visit such sites. The best practice is to write two to three quality posts in a week, but you can write and publish in any constant basis.
7. Not engaging with your readers:
Most of the bloggers even post quality content, but they don’t engage with their site visitors. You have to give the response on time when people comment on your blog or want to ask something further. If you don’t connect with them on time and don’t respond to them, this will discourage them to visit your site in future.
To motivate your readers to visit your site often is to engage yourself with them. Give response to emails or comments on time. Hence giving the response to the visitors will help to build a strong relationship with them. This will make the visitors understand that your readers value a lot to you and site visitors can understand that you care about them and read their comments.
8. Not promoting your blog content:
Lots of bloggers write articles and publish them, and that’s it. They don’t promote their content when the blog post goes live.
You have to promote your site content much enough to let the world know about you and your blog articles. You can use social networks like Facebook, Twitter, Linkedin, and lots others to share your content.
You can join communities and build a relationship with other bloggers to know about you. You can create an Email list and interact with others through email and let them know about your articles publications.
Thus making more and more people know about you will encourage them to visit your site.
9. Concentrating on Immediate Traffic and Imagining Money will Come Overnight:
Many newbies start blogging after getting impressed from the top blogger’s popularity and their income. They don’t know how long they took to reach a particular position.
These bloggers start blogging, publish articles and look at their analytics. They get frustrated when their blog post doesn’t generate traffic.
Also, lots of people think that blogging is an ATM that will just generate revenue right after starting a blog. This misconception leads them to frustration.
To get traffic and generate revenue, you have to give time to your blog, promote and optimize your content, get in touch with advertisers to display ads and sell products through affiliate programs to make your blog generate revenue.
10. Not Making Your Site to Load Fast Enough:
Often bloggers don’t know about how much fast their blog is loading on all type of devices. Ignoring the speed and performance of the blog affect the SEO and the user experience badly.
If your blog is loading slow, then the visitor will get frustrated, and they will press the back button on the browsers to leave your site. Thus slow loading site will lose much of the traffic in the long run.
You can check your site performance on some of the best resources and then make the necessary improvement after then.
It is a high recommendation for good performance and fast loading site to choose a fast and reliable host for the blog. Pick a good CMS, make use of cache plugins, optimize the database and images to make your site load fast and improve the user experience.
Don’t think blogging is easy if your start it the wrong way and don’t ignore the basic recommendations as well.
Take your time, work on your blog and share something new and informative with the world.